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July 26, 2005

Social Software Defined

SOSO: Social softwares are networks that allow people to come together online around shared interests or causes. Social software applications help to connect friends, business partners, or other individuals together using a variety of tools. In these communities, an initial set of founders sends out messages inviting members of their own personal networks to join the site. New members repeat the process, growing the total number of members and links in the network. Sites then offer features such as automatic address book updates, viewable profiles, the ability to form new links through "introduction services," and other forms of online social connections. An example of a social software is LinkedIn. The focus of this SOSO targets professionals seeking to network and find job opportunities, people to employ, and other business related endeavors. Participants of this particular SOSO have a profile and can submit a resume (CV). They contact others on the network he or she is affiliated or personally knows and can start networking online, asking friends to introduce them to potential employers, etc. Another example of a SOSO is Match.com, which specializes in helping members find romance in a safe environment via social networking. Members create a profile; completed with a picture, interests, and general information about themselves and can chat with members on the network in hopes of finding a compatible partner.

Posted by adriana at July 26, 2005 05:48 PM

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